The APEX insulators microsite was part of a comprehensive rebranding campaign to package all related products and services under one brand umbrella for a transmission insulator product line for the electrical industry. Terra3 Communications received the 2011 MarCom Gold Award for copywriting and content development for MacLean Power System’s microsite. The Association of Marketing and Communications Professionals (AMCP) bestowed the honor in an international awards competition that recognizes outstanding creative achievement.